Insights

The Two-Thought Slump
Earlier this week, I was on a call with Andy, CEO of Tanner Tees - a long-time client and creators of industry-leading hitting aids and training products for baseball and softball. We were discussing content for an upcoming blog, talking about the possible factors that cause a player to enter a hitting slump. As Andy explained, […]
February 5, 2022
2 min read

Milk and Eggs
Imagine the inside of your local grocery store. Picture its layout in your head… Now imagine the path you would take if I asked you to go find the milk or the eggs… You may not have noticed until just now, that the location of the milk and/or eggs are strategically positioned in almost every grocery store and in relatively the same […]
January 29, 2022
2 min read

What Do You See?
Take a look at the picture below... What do you see? [credit: Google Images] Now, without saying what you see, share the image with a friend. What do they see? Is it the same thing you do? In most cases, we have found people's first answer is some sort of winged dragon or demon creature. […]
January 21, 2022
1 min read

Do You Remember The Zune?
Do you remember the Zune? [credit: PCMag UK] First offered in 2006, the Microsoft Zune was the PC band's answer to the crowd favorite (and a first mover in the space) the Apple iPod. Despite, its counter-culture appeal and comparable technology, the Zune was discontinued in 2012, while the latest iteration of the iPod Touch is still available […]
January 15, 2022
2 min read

Traveling With Your Mattress
Happy New Year! We hope you had a great holiday and this week has been filled with productivity and excitement for what 2022 has in store. As we solidify our goals for Q1, it's natural to start considering what sets us apart from our competition. This we tout as our competitive advantage. But some advantages aren't […]
January 5, 2022
1 min read

7000 Words
Do you know how many words does the average person speak in a day? The average person speaks approximately 7,000 words a day! And of those 7,000 words, how many times would you say you use the word "very"? If you're like most people, the word "very" is used quite often, but like we saw last […]
December 30, 2021
2 min read

"Soon" Isn't Soon Enough...
Humor me for a second: Hold out your arms... how wide can you stretch them? A lot, right? Now, I'll do the same, as far as I can reach... how far? A lot... "A lot" seems [quantifiable] until there is a difference in our assumed unit of measure. Clearly, your arms aren't the same width […]
December 22, 2021
2 min read

The Stories We Tell Ourselves
This is a unique time of the year... Where we review all that we have achieved in the last 12 months, and what we look forward to doing in the next year. Perhaps there are items you hoped to do this year, but for whatever reason, you haven't gotten to them. The last few years […]
December 17, 2021
2 min read

More Than We Think
Here's a fun exercise to do with your team, some team motivation - especially after a long week or to kick off some strategic planning sessions... The Exercise Explained Start by giving everyone a piece of paper and something to write with. Then, set a timer for 60 seconds and have everyone write down as […]
December 10, 2021
1 min read