Industry News
Emerging Branding Trends
Explore the evolving landscape of branding in today's dynamic business world. Learn how emerging trends, from authenticity and user experience design to sustainability and personalization, are reshaping marketing strategies. Stay ahead of the curve with insights from Captivation Agency.
August 23, 2023
4 min read
Improve Your Website Search Engine Ranking with Video Content
Our blog post explores the benefits of video content for SEO, including improved engagement, increased retention time, enhanced user experience, and keyword optimization.
June 23, 2023
4 min read
Benefits of a Google Business Profile
One way to enhance your business's online profile and gain visibility is by creating a Google Business Profile (GBP). The platform allows you to create a free, detailed listing that appears when prospective customers search for your business or related products/services on Google Maps or Google Search.
March 9, 2023
4 min read
Effectively Creating a FAQ Page
An FAQ page is a dedicated web page where visitors can easily find answers to frequently asked questions about your products and services. This page is often found on the home page, within the navigation menu, or in tabbed sections. Creating a FAQ page will not only help your customers but also help you as a business owner.
November 17, 2022
4 min read
Search, As A Service - Your Own Search Engine
At Captivation, we specialize in telling the unique stories of the brands and non-profits we work with. Although we all tend to play in the same general sandboxes as our competitors, our clients have a unique approach, methodology, or process that sets them apart from the rest. People come to them to solve problems in the […]
March 5, 2022
2 min read
Stand Out From Your Competition - Thank Your Customers
Thank you. There might not be two more valuable words than these when it comes to your business.
February 14, 2021
5 min read
How a Beacon Can Positively Transform Your Business
I'm not going to lie. When I first came across the beacon, I was a little concerned.
February 22, 2018
3 min read
