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Weekly Messages

The Stories We Tell Ourselves

This is a unique time of the year... Where we review all that we have achieved in the last 12 months, and what we look forward to doing in the next year.  Perhaps there are items you hoped to do this year, but for whatever reason, you haven't gotten to them.  The last few years […]
December 17, 2021
2 min read

More Than We Think

Here's a fun exercise to do with your team, some team motivation - especially after a long week or to kick off some strategic planning sessions... The Exercise Explained Start by giving everyone a piece of paper and something to write with. Then, set a timer for 60 seconds and have everyone write down as […]
December 10, 2021
1 min read

What is a Brand Ambassador?

A brand ambassador is someone who embodies the brand he/she is endorsing, providing the brand with credible promotion and visibility. Sounds pretty good, doesn’t it?  While every small business owner would love to find several brand ambassadors underneath their Christmas tree this holiday, it’s unfortunately not that easy.   Brand Ambassadors, also called evangelists, don’t always just show […]
December 4, 2021
5 min read

Priority Matrix

With turkeys that need basting and holiday shopping aplenty, we are all taking on more than our usual workload this holiday season. We all need an organized to-do list! To help keep it all straight, we're digging into the Fist Pump Friday vaults to bring you this little gem... The Productivity Matrix (Eisenhower’s Box) In addition to […]
November 24, 2021
1 min read

Thankful Thoughts

One of my favorite Tony Robbins quotes is: "Life doesn’t happen to you, it happens FOR you." This time of year is great for moments of pause, to give thanks for what you have and where you are going... As we talked last week about obstacles and opportunities, we have the unique ability to choose how […]
November 19, 2021
1 min read

Obstacles and Opportunities

Obstacles An obstacle can be defined as a thing that blocks one's way or prevents or hinders progress. Opportunities An opportunity is defined as a set of circumstances that make it possible to do something. The Subconscious Determination It goes without saying that the last year and a half has presented its fair share of obstacles for many of […]
November 8, 2021
1 min read

Holiday Digital Marketing Checklist

With the fast-moving pace of the Holiday Season, it is often common to get caught up in the crazy and miss crucial elements of your marketing.  To that end – here is your Holiday Digital Marketing Checklist so you can rock this season! 1: Leverage Mobile We know... This one sounds like a given... but […]
November 5, 2021
2 min read

Before Amazon Was Amazon

Amazon.  Regardless of how you feel about them, there's no mistaking their position as a global leader in online retail - leveraging artificial intelligence to optimize and deploy buying experiences uniquely matched to each and every customer using its platform.  Their unmistakable "A-Z" logo'd boxes have become as commonplace as the flowers lining your front entry. But […]
October 29, 2021
1 min read

How Can I Help?

Have you ever noticed the difference in the answers you receive when you change up how you ask a question? Consider the question: "Do you need any help?" [what would your answer be? In most cases: "No, thanks..."]  But how would the response be different if the question was instead phrased like this: "How can […]
October 19, 2021
1 min read

Our firm has been working with Captivation Media Group for several months utilizing their video and photography services. Our experience has been incredible. They are prompt, precise and professional. When appointments are scheduled the team is on time. Project deadlines are always met. Most importantly, the final products they deliver are high quality and exceed expectations. Thanks to the team our marketing campaign has not only been incredibly successful but also fun and enjoyable working with such great people.

Kevin Lyons

Kevin Lyons

Partner & Financial Advisor, Generations Wealth Planning LLC
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