Helpful Tips

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The Important Role of a Brand Ambassador

A Brand Ambassador is someone who embodies the brand he/she is endorsing, providing the brand with credible promotion and visibility.
December 20, 2011
8 min read
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Marketing Your Haunted Attraction

The stores are full of Halloween merchandise, jack-o-lanterns are popping up on porch steps and haunted attractions are scaring up business throughout the country.
October 10, 2014
9 min read
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Using Images to Grow Your Facebook Fan Page

We've talked in previous blogs about how Pinterest, an image-driven social media site, can help grow your business.
December 18, 2013
4 min read
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Valentine's Day Marketing Tips

February is upon us. Winter has settled in and the shortest month of the year usually means gray skies, cold temperatures and lots of snow to shovel.
February 1, 2012
8 min read
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Setting Up Your Own Google+ Brand Page

Google+ has set records for its fast growth. But has it really had an impact on the average social user? And now, months after its initial launch, Google has launched their Google+ Pages for businesses.
November 15, 2011
4 min read
Pumpkins and candles in the forest

Halloween Marketing: Should You Take a Walk on the Dark Side?

From haunted attractions, costumes, candy & spooky decorations; Halloween can mean big profits for small businesses.
October 24, 2011
6 min read
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Ultimate Guide to Business Blogging - Part 2

In last week's post, we set the stage with initial tips and tricks for becoming a rock star blogger. As we continue this process, we will learn that the secret to effective blogging is all about content, content, content.
September 30, 2011
5 min read
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Ultimate Guide to Start Business Blogging - Part 1

We see it all the time. The business owners we consult with are willing to revise their websites for greater SEO exposure, take the plunge into social media and monitor their brand's reputation.
September 20, 2011
5 min read
A man in front of a room full of pictures.

Pinterest: The Definitive Guide - Part 1

If you're like many, you've heard the "Pinterest" word being thrown around a lot lately. And if you are anything like us, you really didn’t know much about this social media site until quite recently.
March 2, 2012
6 min read

Client Testimonials

I am consistently touched by how respectful, warm, and engaged every single person on the Captivation Agency team is. They truly are an extension of the internal marketing team: flexible and can shift gears depending on the current needs of the client. I trust that they are always going to be transparent with me, and I appreciate that they will offer up alternative perspectives or solutions if there’s a better way to achieve a target.

Ami Dewille

Ami Dewille

VP of Marketing, Perform[cb]
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