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Back to School Means Back to Basics for Your Business

It’s August. Football season is right around the corner. The blockbuster movies have left the multiplexes. Cool breezes will soon give a much-needed relief from the hot summer temperatures.
August 19, 2011
6 min read
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The Importance of Hiring a Writer

In business, the success of your company primarily depends on your message and how that message is received by your target audience.
August 12, 2011
5 min read
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Choosing the Right Digital Advertising Agency

Your business has been growing. You’ve put in long hours, so much that you doubt your spouse could pick you out of a police line-up.
August 26, 2022
6 min read
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Customer Service: The Strongest Client Relationships Are Made in the Eye of the Storm

While it may seem like common sense, customer service is one of the main factors in deciding what makes a good business versus a bad one.
November 28, 2018
2 min read
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Facebook Ads vs LinkedIn Ads

Entering into the world of 'Pay Per Click' (PPC) can be daunting and confusing. There are terms like keyword bids, CPM, CPC, CTR and conversion tracking which can leave the average business owner scratching their heads.
July 5, 2011
6 min read
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Harnessing the Power of Mobile Web Traffic

Are you running alongside your customers… or are you still at the gate, wondering where the sound of the start gun came from?
June 24, 2011
4 min read
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Should You Manage Your Own Website?

When it comes to managing your own business website, there are two schools of thought from most business owners and marketing directors:
August 17, 2022
7 min read
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META Tags: Still Useful or Ancient History?

Way back in the early days (we’re talking the prehistoric internet search days of the mid-1990’s) META tags were the T-Rex of search engine optimization (SEO).
July 25, 2011
4 min read
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Facebook EdgeRank Explained

In last week’s article, we discussed the difference between Facebook and LinkedIn Ads, and which ones might be the best fit for your business. This week, let's continue the social media theme and discuss what other key indicators play a factor in getting noticed on Facebook.
July 15, 2011
4 min read

Enough praise cannot be lauded to Captivation Agency for the level of professionalism, service, knowledge, and compassion they provide. Countless people ask me each day, “Who did your video?” and I proudly answer. They are so easy to work with and have patience to spare. The staff at Captivation Agency truly cares about the product they produce and go above and beyond to meet and exceed their clients’ needs. It’s an honor to work with them!

Autumn McConnell

Autumn McConnell

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